Mother and daughter to open fashion shop Elsie & Me in Peterborough’s Westgate Arcade

The two – mum, Helen, and Amber DeLandro- say they hope to convey a new dimension of manner and household

luxurious to the metropolis when they open Elsie & Me in Westgate Arcade, at the Queensgate searching centre tomorrow. (Friday)

The retail outlet will provide a selection of brands with a focus on ‘affordable quality’.

Brand names will involve Faith Clothing, Soya Idea, Haven, Saint Tropez, Grace and Mila, Society, Dandelion Stationary, Sugarhill Brighton, Ichi, Bombay Duck and much more.

Helen stated: “From clothing and candles to home décor staples and stationery, shoppers can assume to find attractive gifts, have to-have pieces for their wardrobe, and gorgeous goods for their household.

“Our goods make it possible for people to indulge in a contact of luxurious for less.

“Sustainability is also extremely important to us, so we’re regularly on the lookout to preserve our ethical offer chains and use recycled packaging for item orders.”

An formal launch for Elsie & Me will just take put on March 5 when the retailer will present 10 for every cent off all buys for shoppers signing up to their e-newsletter.

Katie Chapman, marketing and commercialisation manager at Queensgate, mentioned: “We’re actually psyched about the arrival of Elsie & Me.

“Their relatives-concentrated brand name fits correctly in just Westgate Arcade and delivers but another powerful and one of a kind retail supplying to Queensgate.”

Mark Broadhead, centre director at Queensgate, mentioned: “It is good to be welcoming an unbiased, family members run business into Westgate Arcade.

“As shopping proceeds to prosper adhering to a hard two decades for retail, we look ahead to performing with more models and impartial organizations in the coming months and decades.”

The new store comes seven months following men’s trend store Cavani, which specialises in expertly crafted Italian style satisfies, opened in the Arcade.