Beginning August nine, Aiken will head up the Neiman Marcus manner and way of living place of work. She will act as a manner-ahead expert to identify rising brand names, explore new trends and products and services throughout the manner and way of living house. In this place, she will collaborate intently with brand partners to grow the unique partnerships Neiman Marcus is recognised for, the company said in a press release.
In her most the latest position, Aiken defined the manner eyesight as a manner and buying director at Moda Operandi. Previously in her job at Net-a-Porter and MyTheresa, Aiken developed a name for bringing a modernised technique for luxury brand names and manner e-tailers.
“Lisa has a keen comprehending of both luxury manner and rising brand names, coupled with her abilities as a compelling storyteller of seasonal manner messages and expertise on digital platforms. She delivers a unique point of view and additional boosts the manner and technologies authority of Neiman Marcus,” said Todorovich.
Underneath Todorovich’s leadership, the merchandising organisation has progressed to improve the retailer’s partnerships with over 3,000 existing and new brand partners. Neiman Marcus’ top rated twenty brand names have been up about 35 per cent in Q3 as in comparison to 2019, and its luxury partners are increasing by 350 points of distribution.
Constructing on the addition of just about fifty new and noteworthy brand names, twenty unique capsules and choices, and 1-of-a-type encounters within just the existing portfolio of brand names this spring, Neiman Marcus’ introduction of the new manner and way of living director will provide to amplify its momentum.
“It is a privilege to be signing up for such a brand at the pinnacle of luxury with a environment-renowned heritage but much more importantly to be at the forefront of its continued evolution throughout such a pivotal time,” shared Aiken. “I look ahead to partnering with the groups and all our brand partners to create a very ahead-imagining, elevated luxury brand working experience for Neiman Marcus prospects.”
Fibre2Fashion News Desk (KD)
American section retail outlet chain Neiman Marcus Team has declared the appointment of Lisa Aiken as its new manner and way of living director, a freshly produced position in the company. This position is part of the merchandising and scheduling workforce transformation, reporting to Lana Todorovich, president and chief merchandising officer of Neiman Marcus.