L’Oreal to drop words such as ‘whitening’ from skin products

L’Oreal, the world’s most important cosmetics business, will get rid of words and phrases referencing “white”, “fair” and “light” from its skin-night solutions, a spokeswoman mentioned on Friday, a working day just after Unilever produced a equivalent announcement in the deal with of growing social media criticism.

Unilever and L’Oreal are two major players in the world-wide industry for skin whitening lotions employed in many Asian, African and Caribbean international locations where by good skin is generally viewed as appealing.

Unilever, in distinct, arrived beneath hearth for its “Fair & Lovely” brand name at a time of throughout the world aim on racial injustice pursuing months of protests sparked by the May perhaps loss of life of George Floyd, a black person, in police custody in the United States.

L’Oreal’s solutions contain Garnier Pores and skin Naturals White Full Multi Motion Fairness Product.

Johnson & Johnson went a step even further, declaring it would quit marketing skin whitening lotions marketed in Asia and the Middle East beneath its Neutrogena and Clear & Clear brand name.